E-book aids in development of sound crisis communication practices during dangerous situations.
What do you get when a crisis quickly hits your organization and threaten to harm people or property, seriously interrupts operations, damages your reputation...
Well before a crisis, you should know the staff members that will serve on this crisis team.
To reach the most residents as quickly as possible during a severe storm, the city of Austin, TX used a social media strategy to enhance crisis communications.
Spokespeople play a key role in shaping how citizens and the media perceive the local government's crisis management activities.