Job Details

Chief Communications Officer
City of Pharr, TX
Job Description

Must Apply at:

General Statement of Duties
Under the general supervision and direction from the City Manager or his designee, the Chief Communications Officer supports the planning and organizing of comprehensive public information, media relations, social media, and marketing campaigns pertaining to the programs sponsored by the City of Pharr.

Essential Functions
The Chief Communications Officer’s duties include the following:

Coordinate with City Manager to understand City of Pharr brand, image, and vision;
Plan and execute press conferences with local, state, and national media;
Research, write and distribute press releases to targeted media;
Meet with local media to perform on-camera interviews regarding issues and concerns of the general public;
Collate and analyze media coverage;
Write and produce various video projects promoting Pharr, City Administration, and concerns of the general public;
Serve as Master of Ceremonies for official City of Pharr events such as ribbon cuttings, grand openings, and social activities;
Interprets administrative policy and decisions as explained and directed;
Foster Community relations through events and Public relations activities;
Manage all public relations aspects of an emergency situation;
Maintain regular, reliable and prompt attendance, physically present to work; and
Performs related duties and any other duties as assigned.
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this Job, the employee is regularly required to use hands to finger, handle, or feel; talk or hear and taste or smell. The employee is frequently required to reach with hands and arms. The employee is occasionally required to stand; walk; sit; climb or balance and stoop, kneel, crouch, crawl or smell. The employee must occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, depth perception and ability to adjust focus.

Work Environment
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines.
Minimum Qualifications and Requirements
Bachelor’s degree in media relations, mass communications, marketing, public relations, graphic design, social media, journalism or a similar related degree is preferred. Five to seven years work experience in media, public relations, or associated field. Bilingual preferred. Requires the incumbent to hold current valid class “C” driver’s license from the Texas Department of Public Safety with a satisfactory driving record.

Knowledge Skills and Abilities
Knowledge – Knowledge of administrative procedures and systems such as word processing, managing files and records, designing forms, and other office procedures and terminology. Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar. Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources. Knowledge of media law. Knowledge of and the ability to perform video editing, graphic design, photography utilizing software such as Adobe InDesign, Photoshop, Illustrator, Premiere or equivalent.

Skills- Give full attention to what other people are saying, take time to understand the points being made, ask question as appropriate, and not interrupt at inappropriate times. Communicate effectively in writing as appropriate for the needs of the audience. Using logic and reasoning to identify strengths and weaknesses of alternative solutions, conclusions, or approaches. Understand the implications of new information for both current and future problem solving and decision-making. Talk to others to convey information effectively.

Special Skills - Must be able to Positively Maintain and Manage the brand and reputation of the City of Pharr; Must be able to serve as a Key Advisor to the City Manager and City Commission as it relates to communication and public relations will impact the City; Must be able to ensure the public views the city favorably; Must be able to effectively drive city strategy and message development; Must be able to develop strong relations with all media reps; Must be able to Influence Public Opinion and behavior; Must be able to use all forms of communication; Must be able to effectively communicate the City of Pharr message to the public at large as well as a targeted audience; Conduct research to establish concerns with City stakeholders; Must be able to maintain goodwill between the city and the public; Plan, develop and implement effective Public Relations Strategies; Must be able to effectively gauge communication risk and opportunity.

Abilities – The ability to listen and understand information and ideas presented through spoken words and sentences. The ability to communicate information and ideas in writing and in speaking so others will understand. The ability to understand the speech of another person. Ability to write reports and procedure manuals. Ability to effectively present information and respond to questions from management and users in various media formats. Ability to manage projects of various size and complexity. The ability to motivate or influence others is a material part of the job, requiring a significant level of diplomacy and trust in addition to normal courtesy and tact. Obtaining cooperation (internally and/or externally) is an important part of the job. Work frequently requires considerable discussion of problems, material presentations, and issues that may impact whole departments. Ability to work flexible hours which may include nights, weekends, holidays, and emergency events.

Other Duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

AAP/EEO Statement
The City of Pharr is an Equal Opportunity Employer. In compliance with the Americans with Disabilities Act (ADA) and the Americans with Disabilities Act Amendment Act (ADAAA) the City of Pharr will provide reasonable accommodations, upon reasonable request, to qualified individuals with disabilities and encourages both prospective employees and incumbents to discuss potential accommodations with the employer.

Job Details
$75,000 - $90,000, DOQ
Job Function:
Information Services Director
Position Type:
Full Time
City of Pharr
PO Box 1729
Pharr, TX 78577-1729
United States
Population: 72,513
Form of Government: Council-Manager

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