Did you know that while others are pulling back their seed funds, Cisco continues to pursue venture capital opportunities in this current economy looking for “…companies that have an opportunity to be disruptive to the existing market and create transitions that we capitalize on.”  Cisco believes their current strategy of capitalizing on market transitions, especially now when innovation is more important than ever, will allow them to “…come out the other end of it with several good deals they wouldn’t have gotten.”     
Cisco Holding Steady in Venture Capital Efforts Despite Roiling Economy.  Cruz, Laurence.  June 23, 2009.  www.cisco.com

What does this mean?  Consider what your organization is doing to position itself to come out of the recession stronger….New service delivery models?  Organizational changes?  Redefining your role in the community?  What opportunities are you capitalizing on?  Send us your thoughts/comments and we’ll post them in our next Ambassador Update.