In a thought-provoking presentation, Erica Williams Simon shared with attendees tools their community needs to get the next generation more involved and make a greater impact. How can we connect better with them? Certainly, there is not enough social media or local events to get someone involved in a story they don't want to be a part of as Simon put it. But there are ways local government can lead the millenial generation to become a greater part of their communities and that is by targeting their values. These include:
- They are driven. Millenials are driven, looking at every professional opportunity; articulating purpose and measuring impact.
- They collaborate. They want to connect and engage.
- They prioritize, value and require transparency. This is how decisions are made.
- They want more accessibility and greater responsiveness when it comes to projects they are working on.
- They are open to change. Ideas and experimentations are something they want to experience.
Millenials are a generation that cares about solutions. How will you lead this young generation to become apart of leadership in your community?
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