Most Americans have heard about the sustainability successes of the biggest American cities. While important, such news does not tell the whole story. Most Americans live in cities and towns, which face political, fiscal, technical, and jurisdictional challenges when they seek to protect the environment. While the likes of New York, Boston, Chicago, and Seattle have the money, expertise, and regional power base to implement large-scale sustainability programs, thousands of small cities and rural towns struggle to protect the environment.

This briefing paper offers short case studies and lessons derived from a minority of small communities who made strides protecting the environment despite the odds against them. First, using the data from the 2010 ICMA sustainability survey,[i] we describe the problem – that smaller and poorer municipalities are less likely to enact sustainability policies. Next, we present seven brief case studies of municipalities that defied the odds and implemented various sustainability policies. We conclude with lessons about the actions local leaders in these places took and their motivations.

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