Jason Dorsey is a generations and behavioral researcher and speaker who has led more than 120 research studies to solve the generational divide for the biggest brands and global leaders. Award-winning author of Zconomy: How Gen Z Will Change the Future of Business―and What to Do About It, his research has uncovered that most business problems are generational problems. He has helped companies with employee retention, inspired the rebuilding of trust and communication in challenging cultures, and ignited sales growth for both legacy and upstart brands in massively crowded markets.
Check out Dorsey’s keynote session, Crossing the Generational Divide: Unexpected Discoveries and Practical Solutions to Unlock Performance Across Generations, where he will deliver a research-driven presentation, separating myth from truth about generations and what most unlocks their performance. Leaders will learn a new way to lead different generations at the same time, specific ways to bridge the generational divide, and customized actions that drive measurable outcomes fast. Attendees will leave with unexpected ways to view and value generations as “clues and not a box” for much faster connection, trust, influence, and engagement; “wow” discoveries based on original research on why every generation is valuable and how to quickly transform their differences into strengths; and ready-to-use actions to tackle such urgent priorities as work force performance and leadership development.
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