ICMA / Priorities / Life, Well Run Campaign

Life, Well Run

 

Thousands of decisions are made every day in cities, towns, and counties that determine our quality of life.

A Harris Interactive poll found that while a third of citizens polled know that city managers oversee the day-to-day operations of their community, only 5 percent could describe what a manager does or their important role in shaping a community.

Now, to reach a national audience with a positive message about the role and value of professional local government management, ICMA has focused on the development of the Life, Well Run Value of the Profession Campaign.

"The ability of the manager to help maintain and manage this city in the best possible way is crucial."

Mayor Bill Floyd, Decatur, GA

Professional local government managers

  • Work in partnership with elected officials to develop sound approaches to community challenges and make the right things happen.
  • Take a holistic perspective that is guided by a long-term vision for the community.
  • Commit to a set of highly ethical practices and maintain a deep sense of social responsibility as a trusted public servant.
  • Focus on sound financial management, efficient and equitable service delivery, policy implementation, and local government performance evaluation.
  • Ensure that services are fairly distributed and that administration of the community organization is based on merit and not favoritism.
  • Help build community by developing partnerships with residents and local organizations.

Professional local government managers make tomorrow happen.

"They're not trying to take on the role of being politicians but they're the folks, in the end, who have to implement and deliver."

Mayor william d. Euille, Alexandria, VA

Learn more ABOUT THE CAMPAIGN'S MESSAGE AND STRATEGY

How you can support the campaign

If you are an ICMA member or other local government professional, click here.

If you are interested in sponsoring the campaign with a major gift, click here.